Art Director and Full-Stack Designer with a diverse background in creative strategy, digital development, and educational leadership. Providing a blend of artistic vision and technical proficiency to deliver impactful design solutions across multiple industries and international contexts.
Sofia, Sofia City Province, Bulgaria
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Summary
Providing strategic art direction and comprehensive full-stack design services for a creative studio, driving innovative solutions for diverse clients.
Highlights
Led the creative vision and execution for multiple client projects, ensuring brand consistency and delivering impactful design solutions across platforms.
Collaborated with cross-functional teams to integrate art direction with technical implementation, resulting in enhanced client satisfaction and project success.
Introduced innovative design methodologies and presentational practices, enhancing the studio's creative output and competitive edge in the market.
Provided an assitance to numerous start-up brands, leading them into choosing brand name, tone of voice, together with physical and digital presence.
Sofia, Sofia City Province, Bulgaria
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Summary
Led diverse creative design projects for clients across Europe and abroad, delivering high-impact solutions from concept to completion.
Highlights
Managed a portfolio diverse client projects across Bulgaria, Albania, Netherlands, and the UK, demanding creative solutions for thei cultural and artistic practices.
Developed and implemented comprehensive design strategies for web, print, and branding initiatives, enhancing client visibility and presence.
Cultivated strong client relationships through effective communication and project management, resulting in repeat business and positive referrals.
Sofia, Sofia City Province, Bulgaria
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Summary
Designed an off-course academic program in Graphic Arrts & Printing while mentoring students at The National Art Academy.
Highlights
Introduced a new printing technique in the faculty of Graphic Arts.
Created an educational programme, based on History of German Literature from XXth century.
Mentored and advised students on how to combine reading, visual narration and the technical processing of an image into a manually printed artwork.
Organized an exhibition in an external gallery, showcasing the students' prints , accompanied by newly curated and edited book on the topic of German Literature from XXth century.
Sofia, Sofia City Province, Bulgaria
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Summary
Managed print production, print education and executed web and graphic design projects for an independent publishing house, ensuring high-quality output and brand consistency.
Highlights
Developed a brand identity and web development for the publishing house.
Implemented efficient workflows for digital and print assets.
Collaborated closely with authors, editors, and teams to translate content into visually compelling and effective design and print solutions.
Oversaw the full lifecycle of print production, from pre-press to finishing, ensuring adherence to quality standards and project timelines.
Sofia, Sofia City Province, Bulgaria
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Summary
Directed digital creative initiatives and executed full-stack design for the Institute of Contemporary Art, elevating its online presence and audience engagement.
Highlights
Implemented digital transformation of the Institute, conceptualising and implementing innovative web platforms and interactive experiences.
Oversaw the full lifecycle of print production, from pre-press to finishing, ensuring adherence to quality standards and project timelines.
Collaborated closely with artists, curators, and project coordinators to translate content into visually compelling and effective design.
Introduced early stage AI tools as CQGan for generating an abstract connection between the artwork, the artist and the curators' vision.
Graphic Design, Web Design, UI/UX Design, Art Direction, Branding & Identity, Typography, Print Production, Visual Communication, Creative Strategy, Concept Development.
HTML5, CSS3, JavaScript, Responsive Design, Webflow, Content Management Systems (CMS).
Client Relationship Management, Project Coordination, Workflow Optimization, Strategic Planning, Cross-functional Collaboration, Agile Methodologies.
Curriculum Development, Mentorship, Public Speaking, Program Coordination, Academic Instruction, Design Theory.
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Summary
Delivered a critical and reflective talk on challenges in design, drawing parallels with Brecht's work to advocate for transparency in creative processes instead of building a romantic, delusional image of the Design industry.
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Summary
Authored and presented a self-initiated talk and TTATE Book Presentation, examining the pivotal role of Designers as contemporary communicators and how much they relate to the message they are meant to share.
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Summary
Explored the evolving role of designers and the growth opportunities within the local creative industry.
